The IBM Smart Leads is your one stop to maximize your co-marketing investment with IBM. Now you can use “ready to execute” campaign materials that can be customized easily for your unique requirements.
IBM Business Partners can earn IBM PartnerRewards investment funds based on revenue attainment when they sell IBM Systems and Technology Group platforms (System x, System p, System i, System z and System Storage) to grow and better serve their customers.
IBM MarketingRewards program vendors will offer services that can help resellers execute a campaign. The vendors also have access to IBM messaging and images through tools such as Campaign Designer. The vendors have a menu of options and the expertise to customize a high-quality campaign to yield the best results. Premier and Advanced Business Partners may select their own vendors for campaign execution.
IBM will fund the marketing campaign up to your eligible amount of funds. You will get to choose from a list of IBM-approved vendors to execute your marketing campaign. The selected vendors can help you design and customize a campaign using IBM campaign and brand materials. The reseller’s IBM PartnerWorld level is used to determine the level of benefits reinforcing the PartnerWorld membership as a key part of the relationship between the IBM Business Partner and IBM.