Changing the way software is delivered in the channel.
Resellers asked for it and Independent Software Vendors (ISVs) wished for it. Now Tech Data makes it a reality – an easier way to sell, manage and implement software and cloud services.
With the outstanding success of the innovative Software License Selector, Tech Data has introduced the second offering in the StreamOne platform, the new StreamOne Solutions Store.
“Resellers have come to us for years wanting to acquire products from smaller software vendors that weren’t very prevalent in the channel,” says Toby McDuffie, director of Software Product Marketing. “The StreamOne Solutions Store provides resellers with the ability to sell cloud services and offer their customers access to products from niche software vendors.
“Traditionally, resellers had to buy all these titles direct, managing a variety of invoices and licenses,” explains McDuffie. “The Solutions Store now provides them with an efficient method for the reselling, provisioning and billing to their end-user customers, making it easier for them to take advantage of more opportunities and grow their business.”
It all comes down to providing resellers with easier access to recurring revenue. Now resellers of all sizes can easily offer cloud services with only a small investment, providing a multitude of software applications in a downloadable format resulting in increased profitability. And the Solutions Store will even offer rebranded white-labeling, enabling VARs to establish a customized solutions store on their own websites.
ISVs also have been hoping for an opportunity like this to break into the channel.
“These ISVs were smaller businesses that didn’t have the capital to afford being in distribution and we felt that we could help them reach a wider audience,” says McDuffie. “StreamOne provides ISVs and cloud providers a platform for offering SaaS, ESD, PaaS, IaaS, and other products and services.”
ISVs and cloud providers who want to be a part of the StreamOne platform can apply at www.techdata.com/streamone. The rebranded storefronts will launch in spring 2012.
Want to learn more? Check out the next issue of Authority
to get the big picture on the big impact the StreamOne Solutions Store is making in the channel. Can’t wait? Visit www.techdata.com/streamone